Real estate listings impact buyers' interest and influence how fast your property sells. They can determine the number of offers you get and affect the final selling price.
A National Association of Realtors study shows that 97% of people looking to buy homes in 2020 searched for properties online. So, it's vital to ensure your listing is appealing enough to drive more traffic to your post.
Here are strategies for creating irresistible New York real estate listings.
Use High-quality Images
Buyers rely on images to see the best features of your property and envision themselves living there. Listings containing high-quality photos attract more traffic and sell faster in New York than those with low-quality ones.
When advertising your property, take high-resolution images, then use them to highlight the best features and appeal to the target market.
Craft Compelling Descriptions
Buyers expect detailed information and want descriptions that cover their needs. When writing apartment listings, don't just state facts like a 'two-bedroom apartment in Manhattan for sale.'
Focus on the benefits someone will get when they buy the property. For example, you can highlight the dining and shopping options nearby. You may also mention aspects that matter to people looking for New York homes for sale.
Such include:
- Proximity to Central Park
- Rooftop gardens
- A view of Empire State
Many New Yorkers also value convenience, so don't fail to mention nearby subway stations and bus stops.
Incorporate Keywords Strategically
Using relevant keywords like 'Manhattan homes for sale' and 'NYC property listings' can boost visibility. It attracts traffic from people looking for the kind of apartment you are advertising. Using relevant keywords is also a great way to ensure your listing ranks well on online real estate marketing platforms.
Research the keywords people often use when searching for the kind of property you are selling. After that, write a brief description and incorporate the phrases naturally.
How to List a Property in New York: Essential Steps
If you're wondering how to list a property in New York's competitive real estate market, follow these steps:
- Set the right price
- List on several platforms
- Work with a local estate agent
Pricing property correctly will help you compete against other sellers. It ensures you don't scare away potential buyers with exaggerated rates or those that are too low.
Work with a New York real estate agent who understands the local market and the factors affecting property prices. Further, use comparative market analysis (CMA) to ensure your price matches industry standards.
Listing your property on several platforms boosts exposure. Consult your agent to ensure your listing appears on their website and social media. You could also post it on local social media groups or your account for more reach.
Create Effective Real Estate Listings With PMI New York City
Selling property in New York City requires creativity and strategic marketing. You need in-depth knowledge of the local market and online visibility. Real estate listings should also be engaging to capture the attention of sellers.
If you are looking for experienced realtors to help sell your property, consider PMI New York City. We'll help you create irresistible listings to make a lasting impression on potential buyers. Contact us today for a home evaluation.
